They provided reliable occupancy year-round as well as during the workweek, and hotel executives say these travelers also tend to be among their most loyal. It makes sense that hotel companies would roll out programs that are very explicitly geared towards working professionals.īefore the pandemic, business transient travelers accounted for as much as 60% of business for major hotel chains like Hilton. Similarly, Wyndham CEO Geoff Ballotti said in the company's fourth-quarter earnings call on Thursday that "work-from-hotel bookings continue to increase." "The program brings back that productive opportunity in a familiar and trusted environment taking into consideration the 'new normal.'" "Our hotels have often been havens where business travelers can focus and get work done," said Stephanie Linnartz, group president of consumer operations, technology, and emerging businesses at Marriott International. Marriott's "Work Anywhere with Marriott Bonvoy" program offers similar benefits. "Right now, I want a different kind of trip, one where I can do work but when I'm done, step outside and enjoy a nice location."
"The Work from Hyatt package was born out of listening to our World of Hyatt members who told us, don't try to pull me toward the traditional trip I took in the past," Vondrasek said.
Hilton workspaces free#
The packages also include other benefits like daily food and beverage credits, complimentary or discounted laundry services, free Wi-Fi, and waived resort fees. It adds that Hyatt properties offer "private work areas and high-speed internet." Transform your work from home routine into a memorable working vacation," the promotional page for Work from Hyatt reads. "Check email poolside, take your lunch break on the beach, enjoy a swim in the pool after school, or sneak a massage after your big meeting. Hyatt's offerings range from "office for the day" passes that start at $65 a day to month-long stays at select hotels in Europe, the Middle East, Africa, and India. Mark Vondrasek, chief commercial officer at Hyatt, said the company has a set of options under its "Work from Hyatt," offering meant to help consumers "manage work-and school-life balance within the comforts of a premium resort experience in the US, Mexico, Canada, Caribbean, and South America." It's part of a trend that the hotel industry calls "bleisure" travel, or trips that combine aspects of both business and leisure. In recent conversations with Insider, executives at Marriott, Hilton, Hyatt, and Four Seasons each said they had developed offerings to appeal specifically to remote workers looking for a change of scenery. To cope, some major hotel brands have pivoted, creating new reasons for travelers to book a stay at their properties. The COVID-19 pandemic has caused travel demand to plummet.
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